Went to Frank Anthony Public School and Sardar Patel Vidhyalaya in New Delhi. B.Com (Hons) graduate from Kirori Mal College, Delhi University. Post graduate in Advertising & PR […]
eMarketing
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The easiest, fastest way to add new customers
Here’s the secret from the world’s most successful businesses In its early days, PayPal offered its customers a credit of $20 every […]
eMarketing
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Writing a book? Fiction? I wrote my first book in 15 days
A 310-page novel by sticking to three Jeffery Archer techniques. I still can’t believe I did it! effery Archer is among my favorite writers. He also features among […]
Business / CRM / Marketing
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Buy customer loyalty. It’s cheaper than you think.
My favorite restaurant serves good food, gives me nice service. Yet, I seem to be preferring its competitor more often. Because it gives better food or service, or […]
Business / CRM
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What a fine dine restaurant can teach an insurance company about customer loyalty?
A fine dine restaurant’s recipe for success is centered around great food and excellent ambience. Right? Well, not entirely. Only the restaurants that are exceptionally attentive to customers […]
eMarketing
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Difficult Clients
Difficult Clients are a pain. They have unreasonable expectations. They demand too much. They are disrespectful. They can drive you nuts. To the extent that they can become a […]