Couselling for Better Relationships
My favorite restaurant serves good food, gives me nice service. Yet, I seem to be preferring its competitor more often. Because it gives better food or service, or it’s closer? No. It offers better deals. Every time I have to shop for clothing, I reach for Shoppers Stop. Not for variety or brands alone. But […]
A fine dine restaurant’s recipe for success is centered around great food and excellent ambience. Right? Well, not entirely. Only the restaurants that are exceptionally attentive to customers actually stand out, even if their food and ambience aren’t as great. Why? What we love the most about our favorite restaurant is Continue to read @ […]
Paypal in its early days offered each customer a credit of $20 into her account every time a friend of her’s opened a Paypal account. Friends too received $20 credit. Within 6 months, PayPal had added 5 million new customers! According to Elon Musk, PayPal spent about US$60 million on its referral incentives. By 2015, […]
No successful business has been built without strong customer referrals. Though technology has made the process of soliciting and rewarding referrals as easy as can get, participation even among happy customers has declined. Learn how to use a customer referral program to build a successful business
No successful business has been built without strong customer referrals. Though technology has made the process of soliciting and rewarding referrals as easy as can get, participation even among happy customers has declined. Why?
Joe was 38 years old. Unsuccessful, unemployed, a failure in over 40 different jobs he tried from age 9 onwards, from shining shoes to building and selling flats. ‘Total loser’ is how the world described him. One morning his wife confronted him with the ugly reality he’d avoided facing thus far. “Do something! There is […]