I earn my living by generating ideas – ideas that help my clients’ create and retain customers.

In the 32 years I have done this, I must have generated no less than a few thousand ideas. And had opportunity to see at least a couple of hundred get implemented.

Ideas keep popping in and out of my mind.  Some stick, others just disappear. I share them all. With friends and colleagues, and whoever else willing to listen:-).  The ones I receive a positive feedback, I nurture them, nourish them. Gather more facts, read related material, discuss and share with more people.

Thanks to my friend Shiv’s encouragement, I decided to put these down into my blog.  So I can share these with many more people. In a form where these can be read and absorbed more easily.

I’ll be grateful if you can share a comment, or a suggestion, or some criticism. I sincerely look forward to hearing from you.

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